Zura's dilemma

So Pookie, now known as zura (link her, you Yulblog people, hopefully you'll get to meet her at the next Yulblog experience), now has a blog. And in this blog she posted a bit of a dilemma. I don't know how to answer her, so I thought I'd put it out there for all of you to ponder. To summarize, she has a friend that has decided to forego worldly things such as friends in order to find meaning in her meaningless life, but who has also a vacuous, superficial personality that seems to forget that the spiritual version exists. How should zura deal with this? Please read the post for details.